Prepare to wear your flip-flops out to dinner this Father’s Day.
Hawaiian-inspired premium footwear brand OluKai has revealed a partnership with the “New Heights With Jason and Travis Kelce” podcast to offer a fresh version of Jason’s favorite sandal.
Jason Kelce
OluKai
The sandal takes inspiration from the brothers’ popular podcast and includes nods to the brothers’ NFL careers as well, celebrating authenticity and a dedication to being comfortable in every setting.
Jason’s beloved Mea Ola Nu‘u style is reinterpreted through a football-inspired design lens, made with full-grain leathers referencing vintage pigskins and classic helmets while decorative stitching and other details recall traditional football lacing and paneling. An aged quality comes from subtle, no-fill laser and stitched logos, as custom details including the Kelces’ gold foil signatures and a “New Heights Equipment Co.” stamp complete the story.
New Heights x OluKai.
The New Heights x OluKai Mea Ola Nu‘u, priced at $160, will be available in men’s sizing at kelceclubhouse.com starting Wednesday and on olukai.com and in OluKai retail stores on Tuesday.
New Heights x OluKai.
Jason is indeed a devotee of OluKai, having discussed it on an episode of the “New Heights” podcast in 2024. While in the midst of breaking down an outfit once worn by Jason, Travis pondered why “people keep making a big deal” over his brother wearing flip-flops.
“It’s just become a thing now,” Jason replied, to which Travis wondered if he’d “had the same pair for what, a decade now?”
Jason began to praise the flip-flops’ quality and durability, explaining that his current pair had replaced an initial pair of the exact same style about two years prior, but the first pair “had some miles on ’em.” He specifically name-dropped OluKai, saying he “really like[s]” the brand.
He shared, “They make sandals in particular but also other footwear. But they still offer the arch support in ’em. So it’s not just like a piece of flat foam. It feels good and I think they kinda look nice.”
New Heights x OluKai.
The team-up with OluKai isn’t the Kelce brothers’ first venture into fashion. Travis is a global brand ambassador and creative collaborator for Tommy Hilfiger, and he’s worked on a cobranded collection with American Eagle called AE x Tru Kolors by Travis Kelce. Not to be left out of the conversation, Jason collaborated with charcoal grilling brand Kingsford to launch its first scene, Slow Burn. Meanwhile, OluKai recently launched a collaboration with Spam tributing Hawaiian culture.
